Internet marketing provides the lowest customer cost per acquisition compared to all other media. Another great advantage is the ability to track and monitor your (ROI) return on investment accurately.
As a premium provider of search engine marketing services, our proprietary processes and methodology enable us to develop these integrated, customized search engine marketing campaigns. Every element of your campaign works in concert with all other elements so that your search engine marketing results meet your website's unique needs and generate the highest possible ROI.
Inlanet's approach is highly individualized. Pricing depends on the intended goals of each website, the number of promotional products and/or services, the potential technical challenges present, and any additional services Inlanet provides.
Search engines are the only type of websites that users visit with the express intention of locating information as quickly as possible and moving on. Search engines know what users are looking for and can target ads to a user's current navigation goals. Displaying ads for user-generated searches is much more powerful than targeting ads based on general user profiling and demographics
An effective marketing campaign will drive more business to your website, which translates into more sales.
Inlanet Digital Marketing Services
Inlanet's hands-on approach helps companies meet and oftentimes surpass business goals. Our ultimate goal is to increase the client's ROI in any of the following strategies:
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Digital Marketing Services |
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Inlanet's hands-on approach helps companies meet and oftentimes surpass business goals. Our ultimate goal is to increase the client's ROI in any of the following digital marketing strategies:
- Natural Search Engine Optimization: Natural Optimization The most relevant and qualified traffic comes from organic results that aren't filtered or pay-per-click. Inlanet strongly recommends all companies invest in Natural Optimization. Inlanet helps companies increase their search engine visibility using only ethical techniques that opens doors to Search Engine spiders, and improves online customer experiences.
- Paid Placement Programs: Paid Search Marketing Services Pay-per-click advertising campaigns may include hundreds or thousands of keywords. Bidding strategies must be considered, click-through rates to analyze, and sales conversion rates to study. Inlanet’s award-winning approach simplifies technical jargon into user-friendly results.
- Local Internet Marketing - Target local small and medium- sized businesses through regional or local search engine marketing.
- Specialized search engines (Shopping Search Engines) are one of the best-kept secrets of this industry. They're not a well-guarded treasure; rather, the media is too busy unraveling the mysteries of "traditional" search engines to address these new players. The notion of buying keywords is foreign to many people. Learning about the various programs such as ad listing copywriting and tracking takes time.
- Paid Inclusion Programs
- Search Engine Marketing
- Mobile Marketing
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Companies that are experimenting with comparison shopping, vertical markets, and international search engines are tapping into a new customer base. There’s little competition and low prices- a combination that yields high profit margins.
- Comparison Shopping Engines
- Shopping.com sites (eBay)
- Shopzilla/BizRate sites (E.W. Scripps)
- Yahoo! Shopping
- NextTag sites
- inStore (AOL)
- PriceGrabber
- ShopLocal (Gannett, Knight Ridder and Tribune)
- Froogle (Google)
- CNET Reviews
- Monster Marketplace.com
- Vertical Market Search Engines
- International Search Engines
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Paid inclusion does not guarantee a top ranking for specific keywords. However, to achieve high visibility in the organic / natural area of search results, most search engines require an inclusion fee for each web site page you'd like indexed. Long-term, paid inclusion is less expensive than paid placement if you can achieve similar positions and number of searches for your keywords.
There are two types of paid inclusion programs:
The advantages and challenges of each program are more similar than they are different. But unlike with paid placement, the paid inclusion program you choose is not determined by your marketing goals, but rather the architecture of your web site. |
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Search engines are the only type of websites that users visit with the express intention of locating information as quickly as possible and moving on. Search engines know what users are looking for and can target ads to a user's current navigation goals. Displaying ads for user-generated searches is much more powerful than targeting ads based on general user profiling and demographics.
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Paid Search Marketing Services |
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Pay-per-click advertising campaigns may include hundreds or thousands of keywords. Bidding strategies must be considered, click-through rates to analyze, and sales conversion rates to study. Inlanet’s award-winning approach simplifies technical jargon into user-friendly results. |
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Hispanic Online Marketing